Full Time
Yangon
Posted 2 weeks ago

Digital Marketing Executive

Location: Region – Yangon, Township – Kyauttada

Employment Type – Full Time

Job Descriptions:

  • Provides HR policy, guidance and interpretation when appropriate upon consultation with respective COEs.
  • Building, planning and implementing overall digital marketing strategy as required by various business teams
  • Handling social media management – build content calendars, and liaise with internal design team for visuals in alignment with proposed content
  • Managing and overseeing all digital marketing/social media channels of the bank
  • Measuring ROI and KPIs of executed digital marketing campaigns
  • Preparing and managing digital marketing budget – Quarterly, Semi-annually, Annually
  • Managing and improving online content, considering SEO and Google Analytics
  • Researching & keeping up-to-date with digital marketing trends
  • Launching optimized digital adverts to increase the bank’s social media presence as well as brand awareness
  • Monitoring competition within the market and able to provide suggestions and solutions for improvement
  • Liaising and maintaining relationship with third-party agencies and vendors when needed
  • Manages self by setting individual plans based on department KPI and looking to achieve it. Provide guidance and support to junior staff.
  • Are expected to be able to explain facts, policies, processes related to one’s own job area to others outside the organization.
  • Occasionally required to modify existing methods and approaches within own scope the benefits of existing procedures.
  • Apply board knowledge of a single professional discipline achieved through advanced theoretical knowledge and limited working experience.

Job Requirements:

  • Any Degree or Bachelor/Master in any related field
  • At least (2) years of related experience as Digital Marketing Executive or similar role
  • Excellent understanding of digital marketing concepts as well as online marketing tools such as Facebook Adverts, Google AdWords & SEO/SEM
  • Experience with B2C social media & email campaigns & strategies
  • Skilled experience creative content writing – all around different social media channels
  • Someone who is a critical thinker, team player and has good problem-solving skills
  • High sense of ownership and offers great interpersonal and communication skills
  • Possesses a high-degree of self-drive and motivation

Job Features

Job Category

Business Development

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